Louisville, Ky. (April 7, 2006) SHPS, one of the nations largest consumer-driven healthcare solutions providers, is hosting a free webinar for large employers and human resource consultants on effective healthcare consumerism strategies. The session will provide insight regarding how consumerism fundamentally changes the way healthcare benefits are purchased and delivered.

You cannot design a healthcare consumerism program with a cookie-cutter approach. There are many variables an employer needs to consider when planning a healthcare program, including employee demographics, number of locations, company culture and the presence of chronic conditions in their workforce. Understanding these variables is critical to making healthcare consumerism work, said Chris Ryan, SHPS chief strategy and marketing officer and webinar presenter.

Members of the media are encouraged to attend the webinar for background information on healthcare consumerism and the challenges facing employers providing healthcare benefits. For those unable to attend, SHPS is happy to provide follow-up information or interviews.

FREE HEALTHCARE CONSUMERISM WEBINAR