Louisville, Ky. (November 29, 2007) SHPS, a leading provider of health advocacy and health benefits solutions, received 10 awards for its healthcare communications in the 2007 National Health Information Awards program. Organized by the Health Information Resource Center (HIRC), a national clearinghouse for consumer health programs and materials, this awards program recognizes the nations best consumer health information.

SHPS won a gold award for a client-specific, co-branded communications program. It also won silver awards for CareWise for Older Adults: Self-Care for Lifelong Health (3rd edition), educational booklets on chronic conditions and an educational poster on influenza. SHPS was awarded bronze for its CareWise Guide: Self-Care From Head To Toe (6th edition) and Volume 13, Issue 1 of its CareWise News quarterly newsletter. In addition, SHPS received four merit awards.

We are proud to once again receive national recognition for our healthcare communications, said Krishnan Sastry, SHPS executive vice president, strategic development and innovation. This success results from the combined expertise of our communication professionals and the strong partnerships we have with our clients. It validates the significant effort that SHPS dedicates to the quality, accuracy and effectiveness of all its communications materials.

SHPS includes award-winning communications as part of its standard product delivery. Custom communications campaigns are also available to further engage, educate and drive participation in client-branded health and benefit programs. Through personalization, consistent messaging and multiple delivery channels, SHPS communications address the needs of all employees, regardless of their position along the healthcare continuum.

Great healthcare communications are integral to the delivery and effectiveness of SHPS healthcare products, added Sastry. They serve to educate, empower and motivate individuals resulting in wise choices, better outcomes and lower costs.

About HIRC
The HIRC promotes the distribution of accurate, timely consumer health information materials to professionals and managers in the field. The awards reflect an industry standard of quality for consumer health materials, and this seal of quality helps health professionals find the best consumer health information resources for their programs.

About SHPS | Carewise Health
SHPS is a leading, independent provider of integrated health solutions that improve personal health and reduce spending. By integrating traditional health management and benefits administration services, SHPS delivers people-centric solutions that empower individuals to make wise healthcare choices. It serves large and mid-sized employers, government agencies, and third-party administrators through the company’s Carewise Health, Landacorp, and SHPS brands. Visit www.carewisehealth.com.

For More Information
LeAnn Ross
Director of Marketing
leann.ross@shps.com

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